Real-time visibility unlocked

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How Core3Tech transformed sales visibility and streamlined commission processes with ZINKT.

Having visibility for the reps has been huge. Now they can focus on their number one job – selling!” 

Brandon Kordower, CFO

Core3Tech provides AI automation solutions for large enterprise brands. As the company grew, their legacy commission system was holding back sales performance and creating unnecessary administrative burden.


“There wasn’t a lot of transparency around their commission structure until it came time to process payroll.” 

Brandon Kordower, CFO

About Core3Tech

Mission: AI automation solutions provider   

Key staff involved: CFO, Brandon Kordower   

Challenges: Complex commission structures, delayed visibility into earnings, time consuming and error prone manual processes.


The challenge

Core3Tech had no way to see live data. Their system only showed historical results, creating delays and confusion around commissions. Manual data imports and calculations took three to five hours every month, while clunky software and complex formulas left sales reps unsure what they’d earned. With deals often reaching seven figures, accurate and timely commission tracking was essential.

Brandon Kordower, CFO, explains:

“By the time we closed commissions, we were looking at 15 days in the past – reviewing the previous month.”

The ZINKT solution

Understanding the unique needs of Core3Tech, ZINKT streamlined their Salesforce experience with:

  • Real-time commission tracking
  • Pipeline commission forecasting
  • Automated calculations
  • Native Salesforce integration, allowing admins to manage inside of Salesforce
  • Custom reporting for complex commission structures

Brandon Kordower highlights the significance of these changes: 

We’ve probably saved three to five hours a month on the commission process by removing some of those manual tasks that we previously had to do. 

“The forecasting tool is really impactful and something that I didn’t even know was possible to do. By working with ZINKT, we’ve been able to make that a reality for us and it’s been a very powerful tool to use with our reps.”

The impact

Following ZINKT’s intervention, Core3Tech experienced notable improvements:

  • 25% reduction in commission processing time
  • 3-5 hours saved monthly on manual tasks
  • Reduced commission queries and disputes
  • Having visibility for the reps improved sales rep focus and performance
  • Enhanced commission accuracy with zero calculation errors
  • Better revenue forecasting capabilities

Brandon reflects on the transformation: 

I have not been able to find any inconsistencies or any errors in the way that our commissions are being calculated,” and “now that Sales Reps have access to all that information upfront and in real time, it allows them to focus on selling.” 

This is a wonderful solution to a very complicated commission structure. I would highly recommend it to any prospects that are looking to gain visibility as well as streamline their Salesforce processes.” 

“It’s been a significant time saver and has brought a lot of transparency to the commission process. It’s been a positive experience. I would do it again and I’m happy that the ZINKT team have shown me the light. Love it.”

Ready to get Salesforce working for you, not against you? 

Talk to us and see how ZINKT can streamline your operations and let your team focus on what matters.

Why choose ZINKT?

  • Real-world expertise: Our team brings years of hands-on Salesforce experience, ensuring practical solutions tailored to your unique business needs.
  • Clicks not code: Easy-to-use solutions built directly in Salesforce, simplifying your workflows without complex integrations
  • Transparent collaboration: Clear communication, predictable outcomes, and no surprises – ever.
  • Flexible solutions: Our tailored, agile approach ensures your Salesforce environment adapts effortlessly as your business evolves.
  • Long-term empowerment: We don’t just implement; we equip your team for lasting success and independence.
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